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Horizon · S6 E11

Powers of Persuasion

1969-03-13 · 60 min

This episode of Horizon is about advertising, looking at how it works and the application of scientific methods to persuade us to buy.

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Season 6 Episodes

  • E1Inside Every Fat Man
  • E2If Only They Could Speak
  • E3The Miraculous Wonder: The Human Eye
  • E4The Years of the Locust
  • E5The Gifted Child
  • E6The Last of the Polymaths
  • E7Music and the Mind
  • E8Report on V.D.
  • E9Extra-Sensory Perception
  • E10The Drift from Science
  • E11Powers of Persuasion
  • E12The View from Space
  • E13The Unborn Patient
  • E14The Physicist in the Kitchen
  • E15King Solomon's Garden
  • E16Muck Today, Poison Tomorrow
  • E17Shark
  • E18Technology and Self-Determination
  • E19After Apollo
  • E20Discovery
  • E21Machines and People
  • E22Science on Safari
  • E23A True Madness
  • E24Problems of Pain
  • E25Four Fast Legs and a Nose
  • E26Father of the Man
  • E27Master of the Microscope
  • E28C.E.R.N.
  • E29Snap, Crackle and Bang
  • E30Cancer Now
  • E31There's a Rhino in My Sugar
  • E32Fit to Live?
  • E33Don't Cackle, Lay Eggs
  • E34How Much Do You Drink?
  • E35A Game of War
  • E36Bread
  • E37For the Safety of Mankind